Your brand isn’t just a logo. It’s the story people remember (or forget).
We craft identities that stick, inspire trust, and scale with your vision. Strategy meets craft, so your brand feels as powerful as your product.
Measurable Impact
5x
Purchase Likelihood
Recognition makes people more likely to buy.
72%
Users Trust First
Customers won’t buy until they trust the brand.
2.3x
Revenue Growth
Consistency drives greater revenue growth.
Deliverables & Outcomes
What you can expect
01
Brand Strategy
02
Verbal Identity
03
Visual Identity
04
Brand Guidelines
05
Marketing Design
06
Merch & Collaterals
Our Approach
Partnering with you from strategy through execution
01
Clarify
We uncover the “why” behind your brand, mapping positioning, story, and gaps in perception.
02
Align
We shape a clear strategy - messaging, voice, and values aligned with your business and audience.
03
Refine
We design a scalable identity system that’s consistent, distinctive, and emotionally resonant.
04
Evolve
We equip your team with guidelines and tools so your brand grows with your business.
Our Work
Stories of strategic design and impact
Brand Strategy
Verbal Identity
Campaign
Turning shelves into stories, powered by design
Wholemark
Brand Strategy
Verbal Identity
Campaign
Simplifying finance with human-centered design
Fincheckers
Brand Strategy
Verbal Identity
Campaign
Designing for clarity, scale, and adoption
Lamatic
Our partners
Why founder's trust us
Charles Whiteman
CEO, Lamatic
Ping has been a joy to work with. Not only are they talented with a skilled eye for design, they also have humility and a collaborative instinct that's rare among design studios.
Trustworthy, great attention to detail and responsive. Recommended 10/10
Been There
View project
Atul Singhal
CTO, Cuvette
I loved their professionalism, passion for design & most of all flexibility in discussing ideas with me. I have recommended them to some of our founder friends as well and everyone just loves their work.
Cuvette
View project
Nishkarsh Bansal
CEO, Doubt Buddy
Working with team was very delightful, they never hamper timelines and were very receptive of our feedback and guided us with their expertise.
Doubt Buddy
View project
Let’s make your brand unforgettable.
A strong identity doesn’t just look good, it builds trust, recall, and confidence at every touchpoint.
Strategy (positioning, audience, brand story), verbal identity (voice, messaging pillars, taglines), visual identity (logo, color, type, system), and brand guidelines with file kits for social, pitch decks, and web.
Should an early-stage startup rebrand or just refresh?
If your market, audience, or offer changed or your identity no longer supports sales rebranding may be right. If the core is strong but dated, a refresh (refining voice/visuals) can protect equity while lifting clarity.
How does branding impact acquisition and retention?
Clear positioning and consistent identity improve trust and memorability lifting click-through rates, demo requests, and willingness to pay. In product, brand clarity supports onboarding and reduces friction.
What if stakeholders have different tastes?
We anchor feedback to strategy and user outcomes, not personal preference. Rounds are structured with clear criteria it speeds decisions and protects quality.
Do you run brand strategy workshops?
Yes. We facilitate focused workshops with founders and key stakeholders to uncover the “why,” align on positioning, and translate insights into a clear messaging and identity system.
How long does a branding project take for a small medium business?
Typically 4–6 weeks depending on depth (naming/verbal, number of applications) and decision speed. We set milestones so you always know what’s next.
How do you ensure the brand system is easy for our team to use?
We design modular systems with examples and templates, then run a short handover session so non-designers feel confident applying the brand.
Do you offer ongoing brand support after launch?
Yes—retainers for creative production (campaigns, collateral) and governance (reviews, QA) to keep consistency as you scale.
